April 9, 2020

“During these unprecedented times, we’d like to say a special thank you to our employees who leave their homes every day, so you can stay safe in yours.” This starts our new TV commercial that has begun running throughout our five-state service area over the next three weeks.

“Power is an essential part of everyday life that our customers rely on, and our employees take that commitment to customers seriously,” said Sam Belcher, senior vice president and president, FirstEnergy Utilities.​

“I speak for everyone on the leadership team when I say how incredibly proud we are of our 12,000-some employees, and this ad reflects that. We know it has been extremely challenging, but we appreciate everyone stepping up, managing through all of the changes brought on by COVID-19, and continuing to stay focused on performing our essential roles safely to keep the lights on for our customers.”

In addition to thanking employees, the ad encourages customers to visit the coronavirus page of our corporate website – firstenergycorp.com/covid19​ – that describes how FirstEnergy is responding to the public health emergency and provides answers to some frequently asked questions.

Shorter versions of the ad will appear on social media sites, including LinkedIn, Facebook, Twitter and YouTube. Watch the full TV commercial below.